If you can't beat them, join them.

As the saying goes, "If you can't beat them, join them." This is especially a sound business advice when it comes to the competitive business environment, and it has hence, given rise to what we commonly hear of today as Strategic Alliances.

When your business competitor is too strong for you to beat, it would be foolish to fight him head on. In fact, the most productive and advantageous approach to adopt is to be on his side, and the way to do it to form an alliance with him strategically. With this alliance, you can fight the competition together instead of with each other.

On a personal level, it is always good to make more friends than to create more enemies. It would make your life more peaceful in the day and you can sleep more soundly in the night. The way to do it is to be always at peace with yourself and with each other.